Text Size

Onboarding new employees

Why Long-Term Retention Begins Their First Day on the Job

By Ginni Garner, Vistage Member, June 2007

Topic: Recruitment

"The smartest CEO in the universe" -- that's how Lafley and Immelt leaders, respectively, of Procter & Gamble and General Electric, described each other in a recent issue of Fortune magazine. Although both people have built highly impressive organizations, their two business cultures are far from interchangeable. Everything from office customs to the verbal “shorthand” with which managers communicate reflects decades of development that have met the particular needs of each company.

The cultures may feel perfectly natural to employees, but new hires would find it baffling.

There is no simple way for an outsider to arrive one day and quickly grasp the nuances of daily life at GE or P&G -- one reason both outfits have chosen to promote largely from within. But few organizations possess either the discipline or the desire to pursue that degree of insularity. Instead, they seek outside talent at all levels, from starting positions to senior management.

If the new hire, whether fresh kid or seasoned pro, is left to flounder -- that is precisely what will happen. Some will stick around and figure it out, while others will become disaffected or trapped in the minefields of unfamiliar office politics. As Business Week magazine warns, employee retention is most vulnerable in the first year of employment.

The loss of even one employee whom the organization had hoped to keep is an expensive proposition. Here’s what new hires need to know and how to "onboard" them for success.

What New Hires Need to Learn

New hires need to master three general areas of knowledge in relatively short order:

What’s expected,
What’s appropriate, and
What’s political suicide.

Expectations

In the area of expectations, many employees take new jobs with scant knowledge of what they must accomplish to be deemed successful. Skill-based jobs, such as computer programming or payroll accounting, may have self-evident objectives. But those persons hired to manage projects, departments, divisions or entire companies face numerous challenges and opportunities that compete for time and may not have obvious priorities. A new hire needs to sit down with his or her management and clarify what key accomplishments will define success.

Appropriateness

Appropriateness is an entirely different issue, closely tied to corporate culture. In one company, for example, eating lunch at one’s desk may be considered a sign of hard work, while in another it may lead co-workers to wonder if the person can afford to dine out.

Likewise, etiquette in some companies requires polite chitchat before getting down to business, while other companies regard idle chatter as a total waste of time. Travel arrangements are yet another potential minefield: Does one go online and make one’s own arrangements, or should that task be left to an administrative assistant?

Last but not least in this brief litany of examples is the huge issue of appropriate e-mail behavior – about which entire books could be written. Is there any time of day or night, for instance, when the company-issued PDA may be safely turned off? What if the boss is an insomniac who fires off nasty-grams at two in the morning? Is a reply expected, and by what time?

The best thing that can be said about workplace behavior is that there is no rhyme or reason as to what is or isn’t appropriate in any given organization. One simply needs to finds out.

Office Politics

The third area of concern to a new employee is office politics, an issue that increases in importance as one moves up the corporate ladder. Alliances may need to be built and other people may need to be avoided at all costs. Likewise, there are bosses who welcome honest disagreement with their ideas and others who equate disagreement with insubordination. Murkier still is the question of whom one can trust. Some executives have an innate sensitivity to office politics, while others have a tin ear and need guidance from others.

How do new hires discover all this? Through a process called onboarding.

Onboarding New Hires for Success

In olden days, organizations hired new people and basically left them to sink or swim. There might have been some procedure manuals to read, an orientation class to attend and, in larger, more sophisticated corporations, a two-week course.

Over the past several years, serious thought has been given to better equipping new employees – at all levels of the organization – to succeed. From that introspection has emerged the concept of onboarding, which pairs the new hire with someone who is a peer but ideally not a competitor.

That person might come from a different department or from a different discipline within the same unit. At senior levels, it might be another key executive whose own career is safe.

For some period, probably less than half a year, the experienced employee serves as mentor and more particularly as guide, explaining where the minefields are and how to avoid them. In the area of expectations, the mentor encourages the new employee to meet promptly with his or her boss to clarify those key objectives that will determine performance rating and incentive pay. In the areas of appropriate behavior and office politics, the mentor provides general guidance while being available for specific questions as situations arise.

A common mistake is to assign the mentoring role to an employee who seems to have the time, as opposed to enlisting the very best employee available. If there is concern that the best employee has the least time, make the onboarding assignment a key performance objective. Also, be sure to build in periodic feedback mechanisms to make sure the onboarding program is working as expected. If not, mid-course corrections can be made.

As one commentator observed, new employees feel vulnerable until they learn the ropes, and they are on high alert as to what they suspect may be shortcomings of their new employer. Slipshod orientations, accompanied by slipshod or non-existent mentoring programs, will confirm new employees’ worst fears that they have joined an equally slipshod organization. From that moment on, long-term retention may be an uphill struggle.

Ginni Garner is Senior Partner of Sanford Rose Associates, an Executive Search and Human Capital Services provider.

^ top